Valerie Robbins • Branding & Website Design

WELCOME.

Design ∙ Development ∙ Strategy

Creative Direction

Creative Consulting

Branding & Indentity Design

Print & Digital Design

ABOUT

Who. What. Where. When. Why.

Design isn’t just about making things look good—it’s about crafting intentional, strategic experiences that connect, convert, and endure. I don’t just create brands—I build ecosystems that bring clarity, cohesion, and impact, ensuring every touchpoint feels seamless and intelligent.

My experience spans agency, in-house, and startup environments, where I’ve developed a sharp eye for how brands grow, evolve, and engage across platforms. I integrate design, psychology, and technology, leveraging emerging tools and design systems to create work that is not only beautiful but also smart, efficient, and built for the modern world.

I’m also deeply drawn to human psychology, philosophy, wellness, biohacking, and the science of optimization—all of which influence how I approach branding and design. I believe the best brands aren’t just seen, they’re felt—they tell a story, evoke a mood, and create an experience that lingers.

EMAIL design@valerierobbins.com
CALL (860) 817-4577

SKILLS & SERVICES

Print Design

Web/Digital Design

Creative Consulting

Photography

Marketing

Branding

REVIEWS

It can be very difficult to know where to spend your valuable resources in the digital age with marketing ads coming from every direction. Valerie sets herself apart with refreshing maturity in her balance of enthusiasm, professional respect, and value for your dollar in her approach. She puts jargon aside and helps you get to the core of what needs to be done.

Andrea Woolverton

Founder, Twin Engine Coffee

"Valerie is an extremely talented and knowledgeable designer. She has worked on multiple projects for us, ranging from document design to web design. With each deliverable, we are more and more impressed, and she has become our go-to designer."

Kyle R.

Sound Shore Innovations

"Valerie is truly a creative genius! I presented her with a concept to align with my product, and she exceeded my expectations in creating the brand of my dreams. Her investment in understanding my product is evident in every detail. I'm not only thrilled with the results but also grateful for her commitment. I look forward to continuing our collaboration and highly recommend her expertise."

Kimberly R.

ReAlign

"Valerie's follow through, attention to detail, and honest personality come together to form a thoughtful team player who is also highly self-motivated. Her calm, sometimes humorous approach to her responsibilities makes her easy to work with on all levels."

Coni P.

Coni Porter Designs

"Valerie was a pleasure to work with, always respectful and diplomatic in her comments and suggestions. She is a creative and clever young woman and would be an asset to any organization. I would be delighted to work with her again."

Sarah H.

Newburyport Youth Services

"Her attitude and work ethic are of the highest quality."

Michael G.

Michael Goldberg Creative Design

RESUME

The important stuff.

WORK HISTORY

2018–Present

FOUNDER & CREATIVE DIRECTOR

Clients Include: Blue Buffalo, Direct Wines Inc., Boost Oxygen, NobleHouse Media

Started Studio Four Ten to embrace freedom and creative flexibility, working across brand identity, digital design, and strategy for both independent businesses and established brands. For independent clients, I provide brand identity development, website design, and creative direction, helping businesses establish a strong, cohesive presence. For in-house teams, I support brands like Blue Buffalo, Boost Oxygen, and Direct Wines Inc., executing social media graphics, email marketing campaigns, UX/UI design, and multi-platform creative to align with their existing brand strategies. Known for seamlessly integrating into teams, adapting quickly to client workflows, tools, and creative systems to ensure smooth execution and collaboration.

2014–2019

MARKETING MANAGER

Palmer's Darien

Manage, develop and execute marketing campaigns across multiple channels. Draft accurate and engaging content for social, digital marketing, print and radio. Boost relevant social posts to target demographic. Design and conceptualize emails, collateral, menus, and graphics. Organize and execute photoshoots, including post-production edits. Identify, create and update content and e-commerce products on website and social media platforms. Coordinate with internal and external resources to ensure projects are effectively executed and delivered on time and in budget. Monitor industry trends and offer up strategic solutions. Report campaign effectiveness through interpreting channel-specific metrics.

2012–2014

ART DIRECTOR

IN Marketing Services

Responsible for layout, design, and photo selection for in-store brand activations including POS, direct mail, FSI, and web layout. Participate in project meetings with creative, account, production, and conceptualization team. Meet deadlines, expectations, and satisfactory completion of jobs assigned by the Creative Director.

2010–2012

GRAPHIC DESIGNER

IN Marketing Services

Collaborated with team in the design of cross-platform shopper marketing and consumer promotion campaigns, while maintaining brand standards. Create and release production-ready assets for print and digital.

2009–2010

MARKETING COORDINATOR

The Mill at 2T

Assisted owner in daily operations of startup restaurant. Creative and strategic involvement included development of newsletters, e-blasts and print ads. Managed social media platforms and online marketing campaigns effectively driving engagement and traffic into the restaurant.